Together with our partners...
We want to actively contribute to the world's food supply and stimulate fruit and vegetable consumption by laying the foundations for healthy and appealing fruits and vegetables.
News
Rijk Zwaan brings the melon and watermelon value chain together at Fruit Attraction
Consumer trends in fruit and vegetable consumption are evolving rapidly. Driven by demographic, climate and technological developments, consumer needs and preferences continue to change. For Rijk Zwaan, this was the reason to bring together partners from across the melon and watermelon value chain during Fruit Attraction in Madrid. The event focused on a central question: How can we increase the melon and watermelon consumption?
European Salad Summit: Working together for a resilient lettuce value chain
On 14 and 15 October 2026, Rijk Zwaan hosted the first European Salad Summit. This international event brought together open-field lettuce producers and a diverse group of experts, to discuss challenges and opportunities. The summit inspired the participants to share knowledge and work together to secure a strong lettuce value chain.
The right resistances add value for organic melon growers
In Europe, organic melons and watermelons are a niche market with plenty of potential. Rijk Zwaan offers organic growers robust, disease-resistant varieties across all segments. A new leaflet provides a complete overview of the company’s high-quality organic and non-chemically treated seeds. Crop Co-ordinator Bernardo Cuenca Bono highlights some of his favourites.
Our contribution to a Nasonovia-free lettuce crop
At Rijk Zwaan, we have discovered a new, natural source of resistance that helps defend your lettuce crop against both known types of Nasonovia ribisnigri (Nr:0 and Nr:1).
Rijk Zwaan’s Organic Solutions
The global demand for organic vegetables is growing, bringing additional challenges. Fortunately, you don’t have to face them alone; you can leverage Rijk Zwaan’s expertise. Together, we strengthen our efforts for better-quality, reliable, and higher-yielding organic crops.
Activities
Rijk Zwaan is a fruit and vegetable breeding company. We develop new fruit and vegetable varieties and sell the seeds produced from them all over the world.
Solutions
In our quest for new and improved varieties, we take trends and demographic developments into account to identify the right priorities.